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Negative SEO At Work: Buying Cheap Viagra From Google’s Very Own Matt Cutts – Unless You Prefer Reddit? Or Topix?

For anyone still in doubt about what Negative SEO (aka Black SEO aka Inverse SEO) can achieve, check out SebastianX’s brilliant stunt in making Google’s Matt Cutts rank #1 for “buy cheap viagra algorithmically” as outlined in his piece “Buying cheap viagra algorithmically”.

As he rightly points out:

it’s fun to play with the newish turbo indexing. Everybody is happy to get indexed and ranked in lightning speed, but not so many folks discuss how it could be used to boost pages linked from timely contents. Join the game ;)

In a similar vein, Chris Winfield at 10e20.com illustrates the power of social network links after discovering a Reddit page ranking #2 for the phrase “buy Viagra”, vide his “Buy Viagra from Reddit”. (Check the comments section for more interesting evidence.)

Which makes Danny Sullivan only feel sorry for Google (comments section), pointing out no less than two Topix rankings as well.

So what does this illustrate? Not merely that Googlebowling still works, but – more importantly – that your competitors could actually get your sites ranked for totally irrelevant spammy terms, possibly incurring all kinds of “bad neighborhood” penalties. (Not that we’re particularly worried for Matt Cutts’s blog on this score – but would you really like to bet the farm on this kind of thing never happening to you?)

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| Main | By: fantomaster | 2007-07-21 [09:14 | Link Building + Negative SEO + SEO Grapevine + SEO/SEM + Search engine optimization and marketing | Print this Article |

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