fantomNews™ — the ultimate know

The RustySearch Search Engine Relevancy Challenge is requesting your help: having hit 5,000 rated queries recently, the aim is now for 20,000 to achieve a more varied statistical basis.

Seems that Google has rapidly lost ground to its competitors in terms of search results’ relevancy.

In what comes along almost as a mere aside, Michael Martinez presents a highly condensed, no frills take on optimizing for Google over at High Rankings Search Engine Optimization Forum.

Rustybrick’s experimental white label search engine RustySearch is up an running, awaiting your rating input.

A search engine marketing panel featuring Mike Grehan, Heather Lloyd-Martin, Andy Beal and Ben Wills must be, if nothing else, entertaining and educative. Which it is.

It’s not every day that you can follow the birth of a new buzzword and how it gradually begins to make out on the search engines in realtime. This is actually any linguist’s and SEO’s dream and highly educative, too.

You don’t need to be a conspiracy theory buff not to put it past Microsoft what’s currently causing a stir in blogdom and elsewhere: seems that the Redmond crowd favor Microsoft IIS web server systems in their MSN search results pages (SERPs). At least, that’s what a fairly extensive indicates.

Michael Martinez has done it again: his revised and expanded version of his original take is easily the most important reverse-engineering based analysis of Google’s present and future ranking algorithm published the world has seen for the past 2 years or so.

Link Sabotage – the hiterhto unthinkable suddenly possible in Google? Follow these threads if you don’t want to wake up to some nasty surprises.

Google’s filing a new search patent: if you read the fine print you’ll find hard confirmation of what Google critics have surmised all along.

E. Garcia takes a gander at (and trashes) some popular misconceptions regarding the much flaunted SEO technical term ‘keyword density’ and the many erroneous concepts underlying it.

Michael Martinez speculates on Google TimeRank, Trusted Content Site, Child Inheritance, List Inheritance, etc.
One of the best and most plausible, experience-based analyses we have seen in a long while.